The ultimate cause-related marketing event, the Houston Livestock Show and Rodeo™ combines cutting edge production and presentation. The world’s premier rodeo, the world’s largest livestock show and world-class entertainers captivate southeast Texas for three market-intensive weeks, making this phenomenal entertainment event the standard others follow and providing an outstanding sponsorship opportunity.
From activities on the grounds, like The Hideout, to rodeo events in Reliant Stadium, Official Show Sponsors receive extensive exposure and hospitality.
The more than 1.8 million who attend are passionate about Texas, Western heritage and the Show’s mission as a charitable institution. Since 1932, it has contributed more than $230 million to scholarships, research, endowments, calf scramble participants, junior show exhibitors, the Rodeo Institute for Teacher Excellence™, and other educational and youth programs.
Sponsorship Information:
- Demographic Summary
- 2008 Show Attendee Demographic Details
- Reliant Stadium Scoreboard
- Rotational Signage
- Sponsors
Heritage Partners:
Reliant Energy, Ford, Coca-Cola, Miller Brewing Company and BP have chosen to extend their level of commitment to the Show as Houston Livestock Show and Rodeo’s exclusive sponsors. These organizations are the strongest corporate supporters of the Show.
Title Sponsors :
These sponsors extend their level of commitment to an individual event or attraction at the Show.
Official Providers:
These sponsors provided specific services for the Show.
Official Sponsors:
These sponsors specifically target special events on Show grounds whether in Reliant Stadium, Reliant Center, Reliant Arena or in other areas.
Sponsorships begin at $85,000. Contact Cathy Cundiff at 832.667.1200 or cundiff@rodeohouston.com for more information.
